BLOG Featured What Made Me Say Yes to a Franchise (When I Could Have Gone Solo) Some Days You Just Don’t Feel Like It (And Honestly, That’s Not a Problem—That’s Being Human) Sales Is a Conversation, Not a Pitch: Why Objections Are the Doorway, Not the Dead End The Movement That Moved Me What No One Tells You About Building a Personal Brand Design Your Exit Before You Even Start: A Smarter Path to Studio Success The Hardest Part of Launching Your Studio (And It’s Not What You Think) Is Gen Z’s Fitness Boom Helping—or Harming? Self-Employed? Don’t Forget Who You Work For What Orangetheory Taught Me About the Client Journey, Assumptions, and Showing Up Anyway The Currency of Time: Investing in What Truly Matters This Time, I’m Building Differently: I’m Not Hustling for My Worth Anymore The Spa Day That Reminded Me What Studios Are Missing More Than Merch: How Smart Studios Turn Retail Into Revenue, Retention, and a Whole Vibe Scaling Isn’t Sexy—It’s Strategic: Lessons from Verne Harnish’s Scaling Up The Rep You Can’t See: Why Mental Fitness Matters as Much as Physical Strength Beyond the Logo: What Celsius, Stanley & Halo Top Can Teach Fitness Studios About Brand Strategy Why Your Studio’s Success is a Sales Problem, Not a Marketing Problem The Power of a Sunday Reset: Creating Space for a Life You Love From Overworked to CEO: The Mindset Shift Every Studio Owner Needs Breaking Barriers: Celebrating Women’s History Month in Fitness & Leadership The GLP-1 Debate: Disrupting Fitness or Expanding It? Beyond the Workout: The Evolution of Boutique Fitness A Once-in-a-Lifetime Moment with My Built-In Bestie More Than Fitness: Elevating Member Experiences Through Hospitality The Competitive Edge: Thriving in a Crowded Studio Landscape Try Softer: Embracing Grace and Compassion in a World That Pushes Too Hard The New Era of Fitness: Connection, Community, and Intentional Growth in 2025
